Last Updated on 11/07/2025 by Chris Gampat
Many photographers use Sony cameras: spanning professionals, hobbyists, and content creators. These cameras have garnered a ton of positive press thanks to the company leaning into technology and pushing the envelope in terms of specs, MFT charts, and, of course, courting influencers. In doing so, Sony has managed to carve out one of the most active and vocal of fanbases around; this article is not for them.
Shoot First, Fix it in Post
Picture this: you’re walking along a pretty, scenic park in the city. It’s fall and the trees are all in their best and brightest hues of gold, red, and orange. In the near distance, you hear a whirling click as if some kind of bird or bug was frantically building its nest. As you look up, you realize it’s the guy (it’s always a guy) by the bench shooting a conventionally attractive model on a bench. She’s not moving, but he’s still shooting in High-Speed Burst with his 85mm F1.4 G Master – wide open. “Don’t worry about it,” he smiles, “Sony has the best Eye AF in the world!” Confident, he got the shot. There is no flash. No light modifiers. Just a scramble to capture the last few minutes of the Golden Hour – as every Sony shooter knows, this is prime time for photography. He shares his Instagram account with you and encourages you to look him up on YouTube as well, with the same handle.
Of course it is.
While you might look at this scene and think, “This guy absolutely nailed it!” The truth is that I still don’t think it’s perfect. For the next week and a half, I’ll spend every waking hour in front of Capture One or Lightroom, tweaking curves, adjusting saturation sliders, throwing that contrast slider as far as it will go, and in a word, making things PERFECT. No, you won’t be able to reach me by phone, email, text (maybe you’ll get me by leaving a comment on an old post, as long as it isn’t some stupid comment about Fujifilm “film recipes.” Bunch of crop-frame losers). I’m in my zone. I don’t need to see daylight or touch grass; I have the best AF system in the world. I shoot wide open ALL THE TIME because I know that my subject’s eyes are in focus. They’re all bangers! You Nikon and Canon guys wish you could do what I do.
By the way, when I say best AF, I mean best as fuck.
Remember that photo shoot with the model on the bench? I got over 3000 shots in that 30-minute sesh. Every last one of them in perfect focus – so what if you can’t see any details other than her eye? I might have lost sleep in the week after the shoot, but after adding several presets, I transformed the clinical perfection of my Sony’s sensor into a filmic vibe that sits somewhere between the photographic equivalent of lo-fi ‘90s hip-hop and clown vomit. Speaking of which, I shoot landscapes too!
The Sony Camera Fan’s Natural Habitat
When I’m not violating open-air parking lots or public spaces with another casting couch photo shoot, I can be found in second and third homes: Twitter or Reddit. Before I do anything productive, I make sure to check in to see if there’s any rage bait out there. Is there a new camera release from those other guys? Pfft! If only they knew what I do – Sony is all about content, creation, and technical superiority. I mean, our tagline is “make.believe,” which means we’re out here making content. The internet doesn’t understand what that is, and that’s why I have to get an early start on r/Photography, letting everyone know that their picture is nice, but it would’ve been a lot better if shot on a Sony a1 with an F1.2 lens.
No one cares about your framing or composition; the Sony a9 III has a freakin’ global shutter. You wish you could let off frames like an ‘80s action movie the way I can. Do I have an a9 III? Of course not, but if I did, I’d be racking up all the Likes and Shares on the Internet. I wouldn’t want to do that to you.
… just yesterday, one of my coworkers said I could be a professional photographer!
Clearly, Sony Cameras are the Best
There’s really no way around it. I’ve been seriously photographing for the past year, and I have got to say that Sony Cameras are the best thing ever. I’ve never been able to achieve such beautiful bokeh on my smartphone, and just yesterday, one of my coworkers said I could be a professional photographer! That’s what all these other guys don’t understand – Sony can make you a professional photographer too. And I’ve already laid out the game plan for you (you’re welcome!): buy the most expensive Sony camera you can afford, such as the Sony a1 II or an a9 III. Then find a pretty girl to model for you. Ensure that every photo on your social media includes the hashtags “#SonyAlphaMale” or “#SonyContentCreators”. Then, just wait for all the DMs for unpaid collabs to come in – that’s when you know you’ve made it.
Editor’s Note: This is satire. Sort of.